ADVERTORIAL
By Rachel Westbrook
Last Updated Oct 18, 2024
Summary: Can one simple product really transform your look? Definitely. At 56, silver model Rachel Westbrook tried tons of brands to find the one that made her feel great both on and off camera. And the best part? You don’t have to be a model or beauty expert to try it too!
Our beauty doesn’t have to fade with age.
I’m telling this not only as a silver model with more than five shoots a month around the States...
I’m saying this from the perspective of a middle-aged woman who sometimes struggles with menopause symptoms and insecurities about her appearance.
When I was younger, I didn’t give much thought to my lashes.
They were naturally long and thick, and literally any mascara worked just fine to complete my look.
But as I got older, I came to understand the importance of using the right mascara.
Believe me, by the age of 56 I’ve tested nearly every mascara on the market.
Yet, I struggled to find THE ONE—a mascara that suited both my age and my now shorter, aging lashes.
I made the mistake of using mascaras meant for younger women (please, never do that!), which caused eye irritation.
I had to treat it with eye drops twice a day, avoid makeup for at least a week, and postpone my shoots, which was quite frustrating.
I even tried doing my own makeup, but without the right mascara, the entire look would fall apart.
Some mascaras clumped on my lashes like spider legs—absolutely awful!
My makeup artists always had solutions, using fancy branded mascaras that worked well enough for photoshoots.
But afterward, they would smudge around my eyes, giving me that dreaded "panda look".
I felt confident during photoshoots, but once they were over, I was often insecure and unhappy with how I looked.
And after removing the makeup, I’d find lash fallout in the sink.
I was devastated—I didn’t want to lose my lashes just from washing off makeup!
How could I continue to go on shoots and represent brands if my signature look, which centers around my lashes, was disappearing?
My makeup artists suggested using false lashes, so I gave them a try once.
But they were such a hassle to apply and remove!
Needless to say, I lost some lashes in the process.
For someone over 50 like me, that wasn’t really an option, and I just couldn’t risk losing my natural lashes.
I kept using the mascaras my makeup artists provided while hoping that one day a brand would send me a product that would finally win my heart.
Then, on my way home from another shoot, I received a message from USPS Informed Delivery about an incoming package.
This time, I was genuinely excited to open it and test the product right away.
Can you guess what was inside?
Mascara, of course!
But not just any mascara—it was the Pro-Age Mascara from a brand I’d never collaborated with before: Vitae Charm.
I had never heard of this brand, but after receiving a message from them, I was intrigued.
After decades in the beauty industry, I can honestly say I’ve never encountered a brand dedicated to creating mascara specifically for mature women!
So, as soon as I got home, I opened the package and started testing the product.
“Well, let’s see how you handle my short lashes,” I said, looking at the black tube of mascara in my hand.
I can’t hide the fact that I was skeptical.
After all the failed attempts that nearly cost me my lashes, I wasn’t expecting miracles.
But I was curious enough and, deep down, hoped that this time it would work.
I removed my photoshoot makeup, cleansed my face, let it dry for some time, and took my “before” picture.
The first thing that caught my attention was the wand.
I’d never used a brush like this before, so it looked a bit strange to me.
All the brushes I have are larger and fuller, designed primarily for volumizing rather than lengthening.
I started using this wand as I typically do—root stamping at the base a couple of times to build some thickness and then pulling it through to the ends.
However, it didn’t seem to work as expected.
I repeatedly tried to build up the thickness, but the mascara began to dry out, making the process challenging.
I was starting to think that this mascara might not be working…
Unless I did everything the opposite way.
Since it’s a lengthening mascara, I decided to focus on lengthening first.
I started applying from root to tip without trying to build up thickness at the base.
And that made a whole new difference!
Now I see the tiny wand in action and understand why it’s designed this way.
It coats every single tiny lash, avoids clumping, and provides a beautifully natural length.
It’s particularly wonderful for older women who may have shorter lashes.
Instead of piling on thick layers that can lead to clumps, it enhances what’s naturally there.
Here’s a tip to remember: To add volume and thickness, don’t paint the entire lash line at the start of your mascara application. Instead, dot a small amount at the roots (near the lash line) at the end.
So, the mascara not only lengthens your lashes but also adds extra density. It’s a two-in-one!
And that’s how I look after!
Wow! That’s truly a great mascara! It really lives up to everything it promises.
I am impressed!
I’ve never seen my short lashes look so long and natural at the same time!
Moreover, I felt confident all day because this mascara never smudged under my eyes like all the previous ones did.
With Vitae Charm mascara, I no longer need to keep other mascaras in my makeup kit or rely on my makeup artist's products that don’t suit me.
"Wow, the mascara that Rachel brought is an absolute hit! At 46, my lashes are thin, and like Rachel, I’ve always preferred volumizing mascaras over lengthening ones—for both myself and my clients. But after trying Vitae Charm, I realized what a truly effective mascara is! It perfectly lengthens, adds density, and nourishes the lashes. From now on, I’ll be using it to style my models and myself!"
Vera Gionelli, Makeup Artist.
"I’d never seen such a tiny wand in a mascara before, but Rachel assured me it was exactly what would make my lashes longer and fuller. Out of curiosity, I decided to give it a try. Imagine my surprise when I saw how the wand captured even the tiniest hairs! It’s incredible—I loved it! I wore mascara all day without any budging, and my look stayed fresh and less tired".
Jessica Hill, silver model
"When Rachel showed up at our shoot with Vitae Charm mascara, I thought, “WOW, I need to try that too.” Her lashes looked amazing!So, I tried it, and voila! I felt just as stunning as Rachel—hahaha! I’ll definitely be buying it for myself!"
Helen Carpenter, silver model
Unfortunately, I wasn’t always conscious about the mascara I was using.
But as a silver model, I depend heavily on my looks, so I have to be very picky about the ingredients in any product I use.
In the best cases, like with products recommended by my makeup artists, I had only minor side effects.
In the worst cases, I compromised my lash health.
Thankfully, Vitae Charm mascara is tailored for mature women with sensitive eyes.
Its primary ingredients are designed to naturally lengthen and nourish lashes without causing irritation, redness, or any other allergic reactions:
Castor Oil
Castor Oil was the most consistent and reliable way to help nourish strong and radiant eyelashes.
It contains just the right nutrients that lashes need to stay healthy and its unique molecular structure can entrap moisture from the environment to keep them hydrated throughout the day!
Carnauba Wax Extract
When it comes to styling eyelashes naturally, Carnauba Wax stands head and shoulders above any other alternative.
It makes it so easy to style eyelashes without causing irritation. It doesn’t clump up during the day, and even more importantly, it can resist rain and runny eyes with ease.
Best of all, it can be cleaned just as easily as it is applied with only lukewarm water.
Pro-Age Mascara might be the trade secret that is helping supermodels behind the scenes. But that doesn’t mean your face should be on billboards to use this formula just as easily as those who do!
I became an ambassador for Vitae Charm because I genuinely love their product. I’ve tested it myself, bought it for my friends, and can strongly recommend it to any mature woman with short lashes!
And I have a special offer for you today.
You can use my personal discount of up to 33% on mascara packages.
NOTE: Due to going viral recently on social media, this special offer of up to 33% off VitaeCharm Pro-Age Mascara will expire soon.
Unfortunately, due to the delicate production process of their unique brush design and the difficulty of sourcing some of these ingredients in their formula, at this stage they can only launch a small number of these pro-age mascaras at a time. And out of stocks are common.
But don’t worry if you are skeptical.
Since most women only have a very short amount of time to make up their mind on purchasing this mascara, VitaeCharm agreed to offer a 30-Day Money Back Guarantee for all purchases!
So, you can confidently give pro-age mascara a try today and get your money back if you are not fully satisfied with the results.
Get an exclusive VitaeCharm Pro-Age Mascara with a special discount ♥ >>>
You can take advantage of this unique offer for 3 days only!
LIMITED-TIME READER CAMPAIGN: If you order now, you will receive up to 33% discount on VitaeCharm Pro-Age Mascara™. Only available here. Only for the first 200 customers.
Read what +123,127 women have said about their transformation with Pro-Age Mascara:
Olivia A.
Verified Buyer
"What I can say is that I tried the mascara already and that's why I bought two more now. It's a great brush for (like me) older people who have lost some eyelashes over the years. I have never before found a brush that fits me so well. With larger brushes, it becomes too sticky when the lashes are shorter and fewer."
Victoria L.
Verified Buyer
"I have now tried the mascara. Mascara didn't stick and stayed on after several hours. Thank you for replacing the incorrect one. It's impressive that you acknowledged the error in the product, a big plus and I spread good advertising about you👍 Good luck in the future."
Lauren D.
Verified Buyer
"The best mascara I've had. Meets what I want from a mascara, lengthens the lashes, just the right color. At this stage of life, I don't want thick, full black lashes. Perfect for me."